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What is Google Offerwall?

Google Offerwall helps Merchants explore new monetization opportunities by allowing website visitors to access content through alternative methods, such as watching a short ad or paying a small fee via Supertab. It is part of the Privacy & Messaging features of Google Ad Manager. Learn more.

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How does Supertab work within Google Offerwall?

When visitors land on your website, the Offerwall restricts access to your content and presents options to unlock it. If you enable Supertab, one of these options will allow visitors to pay a small fee to access your entire site for a set period of time. When visitors choose Supertab and select one of the Offerings, they sign up to create a virtual Tab or log in to use an existing one. Their purchases accumulate on their Tabs until they reach the Tab limit, which is when they will be asked to pay the balance.

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Configuring Supertab within the Google Offerwall

Review Google’s documentation. Learn More.
  1. In Ad Manager, go to the Privacy & Messaging section. 
  2. Select Offerwall from the list of Monetization options.
  3. Create an Offerwall message. Learn more.
  4. In the User Choices section, you will see Supertab as an option, click the Set up button.  
    1. Accept the Ad Manager Offerwall Features Terms of Service.
    2. Click on Create account. Supertab will open in a new browser tab.
    3. Sign up using the Google account associated with your Ad Manager account.
      1. Type in your company name (or personal name).
      2. Select your country and continue. (NOTE: once selected, your country cannot be changed).
      3. Click Save.
      4. Once your Supertab account is created, switch back to AdManager.
    4. Click Link your account.
    5. Click confirm.
  5. Publish the offerwall. This will initiate creating default offerings and paygate.
Learn more about setting up Supertab within the Offerwall.

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KYC (Know Your Customer) and bank account setup

In order to receive payouts, you need to confirm your identity and register your bank account with our provider, Stripe. To finish this process, you will need to provide your business details and bank information. As an example, if your business is located in USA, Stripe will need your business EIN.

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Managing Offerings and the Basic Paygate

Once you publish an offerwall in Ad Manager, we automatically create three time passes and a Basic Paygate to get you started. You can edit your Offerings and their prices or customize the Paygate’s appearance anytime.

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Editing Offerings and their prices

  1. Log into the Business Portal.
  2. Navigate to the Offerings section in the left-hand menu. You will see three pre-configured time passes and their durations.
  3. Click Edit to modify an Offering’s duration and prices in different currencies.
  4. Save your changes. The modified Offerings will be automatically updated on your Paygate.

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Editing the Basic Paygate

  1. Log into the Business Portal.
  2. Go to the Experiences section in the left-hand menu. You will see a list of Experiences with one Basic Paygate.
  3. Click Edit to open the Experience Editor.
  4. Customize the design of your Paygate as desired and save changes.